Press & Media Kit
Everything you need to cover AlcoLog
Track smarter.
Drink better.
Take control.
AlcoLog is a premium iOS alcohol tracking app with Apple Watch support, 30+ widgets, AlcoScore health scoring, medication logging, and 3 subscription tiers (Free, Pro, and Premium). Built by indie developer Dean Chew in the UK.
App Overview
Key Facts
- Platform: iOS 17+ and watchOS 10+
- Developer: Dean Chew (sole developer, UK)
- Price: Free with Pro ($4.99/mo) and Premium ($9.99/mo) tiers
- Category: Health & Fitness
- Launch week offer (May 11 to 17, 2026): 25% off the first billing period on all Pro and Premium subscriptions. Pro drops to $3.79/mo or $37.49/yr; Premium drops to $7.49/mo or $74.99/yr. Lifetime products ($99.99 Pro / $149.99 Premium) are not discounted.
Key Features
- Real-time session tracking
- AlcoScore health scoring
- 30+ widgets for iOS Home Screen and Lock Screen
- Apple Watch app with native complications
- Medication logging with Sinclair Method support
- Dynamic Island and Live Activities
- Smart alerts with location triggers
Downloadable Assets
The following assets are available for press and editorial use.
All assets are provided for editorial and review purposes only. Please do not alter or modify the logo or app icon.
Brand Colours
Brand Guidelines
Keep things simple. Use the assets as provided and AlcoLog will look consistent everywhere it appears.
Logo
- Use the full AlcoLog logo (icon + wordmark) where space allows. Use the app icon alone for small spaces like favicons or social avatars.
- Maintain clear space around the logo equal to the height of the icon at any scale.
- Minimum display size: 80px wide for the full logo, 24px for the icon alone.
- Do not recolour, stretch, rotate, outline, or add effects to the logo.
- Do not combine the logo with other marks or sponsor logos.
Colour
- Teal #4DB8B0 is the primary brand colour and should anchor any AlcoLog reference.
- Use dark backgrounds (#000000 or #151a1a) when displaying the teal logo for best contrast.
- Premium Purple #7B68AE signals the Premium subscription tier wherever it is referenced (badges, pricing card, CTA, tier callouts). Do not use Premium Purple for anything other than Premium-tier signalling.
- Beer Amber #E8A930 is the beer drink-type colour and is also used for launch-offer callouts. Please do not use it as a substitute for the primary teal or for Premium-tier signalling.
Name & Tagline
- Write AlcoLog as one word with capital A and L and no space. Not "Alco Log", "alcolog", or "Alcolog".
- Official tagline: Track smarter. Drink better. Take control.
- The app icon already ships on its own teal backplate. Please do not place it inside a second coloured tile.
Endorsement
Do not use the AlcoLog name, logo, or screenshots in a way that implies partnership, endorsement, or sponsorship without written permission from Dean Chew.
Interview & Review Requests
We welcome interview requests, app review opportunities, and feature coverage. If you are a journalist, blogger, or content creator interested in covering AlcoLog, please get in touch.
Contact: use our contact form and choose "Press / Media" from the enquiry type.
Typical turnaround: 48 hours
Important Notice
We do not accept sponsored post requests, paid placements, or link exchange proposals. All coverage should be editorial and independent.
Contact
For all press and media enquiries, please use our contact form. Select "Press / Media" as the enquiry type so the message routes straight to our press inbox.